Sign up for our awesome New York Tech Events weekly email newsletter.     EVENT DETAILS Driving more efficient, uniform ad buying across TV - from VOD & linear, to addressable & connected TV. The television ecosystem is rapidly evolving, & viewer habits are continuously changing, causing the lines between traditional & streaming TV to blur at an accelerated rate. Amid this convergence, lingering fragmentation is making it challenging for media buyers to efficiently evaluate, reach & influence TV audiences across screens. How can agencies & media buying teams (both broadcast & programmatic) navigate this convergence in TV? Join us for a presentation & panel, during which we'll cover: An inside look at how traditional & streaming TV are converging, & what it means for agencies. What media buyers should know about each TV environment -- from best practices & use cases, to pitfalls & challenges. The core tenets of convergent TV ad buying, & how agencies can best deploy campaigns across TV screens Attendees will have an opportunity to win (1) prize from our summer giveaway: (1) Oculus Headshot (1) $100 AirBnb Gift Card (1) $100 Ticketmaster Gift Card