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With Aaron Szerlip (PM, Square) & Katie Salley (Sr Product Mgr, CallRail).
Tuesday, June 15, 2021 at 02:30 PM   Absolutely Free   Online

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As a Product Manager, you're responsible for delivering products & features that both delight customers & move the company closer to its top-line metrics. However, how do you know whether the individual features you ship each sprint or each quarter are successful?

Main Takeaways:
- It's important to define success metrics before you start building your product or feature
- The goal is to validate a hypothesis--what you think users want--and the data might invalidate your hypothesis. This is a good thing! Keep iterating in that direction to identify & test the next hypothesis.
- Data is important to point you in the right direction, but it won't answer what is the perfect product? To figure this out, you need to experiment, fail & repeat as fast as possible to find success.

Meet the Speakers: Aaron Szerlip & Katie Salley

Aaron is a highly qualified Product Manager who has worked in a wide range of companies both large & small. Currently, he is working as a PM at Square for their orders API team in the commerce platform.

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Katie has been working as a Product Manager for almost eight years, mostly with tech startups. At the moment, she is working as a Senior Product Manager on the platform at CallRail.

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The content of this event is for educational purposes only & does not include any specific facts of the presenter's current or previous company. The opinions expressed in this event are solely those of the presenter based on personal experiences & do not reflect those of the company the presenter works for.

Get the FREE Product Book ( & check out our curated list of free Product Management resources here (

Product School ( is the global leader in Product Management training with a community of over one million product professionals. Our certificates are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, & Amazon.

This Event is Sponsored by:

The Lucid visual collaboration suite makes it simple to get work done as a team. Join over 30 million users to see & build the future with Lucidchart & Lucidspark. It all comes down to effective collaboration. Brainstorm, plan your strategy, & diagram the details to get your next project across the finish line faster. With Lucid, it's easier than ever to turn ideas into reality (

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