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With Jennifer Frommer (SVP Creative Content & Licensing, Columbia Records).
Thursday, May 17, 2018 at 08:30 AM   $30
Sony Square, 25 Madison Ave

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About the speakers:
Jennifer Frommer is an award winning Branded Content expert, immersed in creativity & technology. Currently, Jennifer is SVP of Creative Content & Licensing at Columbia Records.
Jennifer has engineered award-winning campaigns combining entertainment, fashion, art & technology with some of the world's biggest artists & brands. Known for creating content that cuts through, her central role has been developing impactful creative platforms merging art with commerce, talent with brands. Jennifer is an expert in creating visual storytelling programs, advertising campaigns & branded content stunts with brands including Jaguar, Pepsi, Samsung, Microsoft, Chevy & many others.
She's created immersive experiences with global superstars including: John Legend, The Chainsmokers, Lady Gaga, Eminem, U2. She is well recognized in her field for her unmatched expertise in helping brands target millennials with a unique combination of digital & entertainment assets.
Jennifer is a frequent speaker at top creative industry functions including Cannes Lions, One Show, Advertising Week. Her work has been recognized by leading industry & consumer publications from Billboard to Ad Week to the NY Times. Jennifer has served on several prestigious juries including the One Show Emerging Directors Showcase. Jennifer sits on the Executive Board of WIE, an influential women's leadershipnetwork that provides professionalwomen with the motivationand learningto succeed in their careers.

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