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See TV reach its next level.
AAAW is an event for the people actually doing the work: which task the agents took over, what failed at first, what it cost, & what the team did with the hours it returned.
Every vendor in advertising has shipped an AI story in the last eighteen months. Few agree on what it replaces, what it augments, or who is accountable for the outcome.
The format favours proof over opinion. One product demonstration, because a question about what agents actually do is better answered by watching one run. Three round tables with practitioners who operate this in production rather than vendors presenting a roadmap. And a guest list weighted towards the buy side.
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