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Vayner Media // social-first digital shop
Sales, Full Time    New York City    Posted: Tuesday, March 30, 2021
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You are helping to run & support the day-to-day management & organization of specific projects as well as the overall account management. Including the daily blocking-and-tackling needs. You have meticulous attention to detail & are working on establishing strong client relationships by creating confidence in them & your team that you understand the business & competitive landscape. Be the bigger person in every situation even if the other person is wrong.


  • Client Management
    • Builds & maintains relationship as the lead on the day to day delivery of specific project/campaign objectives. Responsible for interacting with BM/ABM. Note that the AS should be comfortable within meetings with Senior BM level & above, but won't necessarily be managing these day to day relationships (dependent on the client & SOW)
    • Responsible for a comprehensive understanding of their clients business & category, with the ability to translate business problems into digital strategies & solutions
    • Works with clients, platform reps, & partner agencies to coordinate inter-agency planning processes for the creation of complete integrated marketing strategies in collaboration with all department leads
  • Business Strategy
    • Eat, breathe, & sleep todays digital & mobile consumer, with one goal in mind - to develop brand-specific strategies that, ultimately, help them sell shit
    • Strong working knowledge of creative & media across major digital & social channels. Must be well versed in common marketing & media principles with a strong understanding of the social media platforms & their ecosystems
    • Has a complete understanding of the business strategy & ensures that all initiatives (supporting campaigns, creative, etc) are aligned
    • Strong understanding of IATs/IMCs, & the ability to present The Sasha Group in a strong, strategic way. AS should also have the ability to spot when another agency poses a threat to our business & how to manage up & work around
    • Practitioner-level knowledge of marketing (online & off), with a specialty in online multimedia & advertising/media buying trends
    • Strong understanding of social media specs/platform capabilities
    • Knowledge of all of The Sasha Group's offerings, including Experience, VSolutions, UX, Talent, etc. & know how & when to utilize these teams & their offerings
    • Working knowledge of current video viewability standards
    • Influencer Marketing Knowledge
    • Emerging Tech Knowledge
    • PR Knowledge
  • Team Management: You are honing your management skills & you foster a culture of empathy & partnership across the team
    • Strong management of day to day projects, ensuring effective collaboration & execution
    • Supervises Junior Account team members on their brand, including strong mentorship with AE & SAEs
    • Acts as a resource to all team members, focused on enabling their success, & is actively involved in overall team health & culture
    • Able to recognize team issues/deficiencies & raise to senior team members
    • Strong ability to manage up to direct manager & to know when & how to lean on senior leadership. Ability to delegate to junior team members, exhibiting a clear understanding of process & campaign management
    • Develops trust, motivates & mentors teams. Partners with department leads to optimize collaborative processes; fosters culture of empathy & partnership especially in times when the need to discuss challenges arise
    • Clear communicator to Strategy, Creative, IPM & Media teams, whether delivering Client feedback or providing a POV
  • Financial acumen + business health
    • Be able to anticipate production costs, logistics, watch-outs, & what ideas are doable / not doable within a client budget
    • Ensures client relationship health is closely tracked & communicated to leadership on a regular basis
    • Leads client communications around campaign finances & billing
    • Ensures all scopes & schedules are completed & signed in a timely manner
    • Contribute to the continued growth & stability of The Sasha Group, by being empowered to make decisions that are best for the company both today & tomorrow
    • Understanding of the importance of burn reports to help growth & efficient running of the business


  • Running internal & external meetings & ensuring agreements are met
  • Ensuring that projects meet client-, agency- & regulatory requirements
  • Managing budgets & timelines effectively
  • Help to manage productions & up managing, side managing & down managing throughout
  • Providing light, but meaningful, supervision & mentorship of SAEs, AEs
  • Participating in strategic initiatives with the objective of developing expertise
  • Supporting & learning from VP-Account Director
  • Fostering productive relations across multi disciplined IAT
  • Solid presentation skills (verbal, written, visual) to deliver impeccable strategic social counsel & ability to partner with creative & media teams to get to a strong story
  • Mastery of presentation software (Powerpoint, Keynote, Google Slides) 
  • Intermediate knowledge of Spreadsheet (file based) software (excel, Google Sheets)
  • Knowledge of Advertising Research industry nomenclature (can understand Millward Brown or MMM Studies)
  • Well versed in The Sasha Group finance process & client financials
  • Never being too senior/precious to do something, the ability to scale is important
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