| |
|
| |
| DETAILS |
|
|
A real-world conversation on how cultural relevance can be your most powerful (and overlooked) growth strategy, between a Newark-based tech founder, product marketing strategist, & creative.nWhy now?nNewark is one of the most diverse & fastest-evolving markets in the country. Yet too many local startups & small businesses miss out on growth because theyre not connecting with the communities they serve in a way that feels real. Culture is the shortcut to trust. The brands that win here are the ones that speak their audiences language, reflect their values, & show up where they actually spend time.nThe session:nImagine if your brand instantly clicked with the people you most wanted to reach. Customers didnt just buy once, but instead they came back, brought friends, & talked about you like you were part of their story.nThis session will bring together a product marketing consultant, the founder of a culturally relevant financial literacy app, & a Product Lead from The Walt Disney Company.nThrough candid storytelling & audience Q&A, theyll unpack what works, what doesnt, & how to apply it to your own career or company.nWhat attendees will leave with:n A framework for uncovering what truly matters to your audience & where they authentically engage (people, places, practices, proof)n Practical ways to weave cultural insight into product, messaging, & customer experiencen Three fast, low-cost actions you can take this month to make your brand more relevant & harder to forget
|
|
|
|
|
|
|
|
