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With John Tobin-de la Puente (Prof., Cornell SC Johnson College of Business).
Tue, Jul 19 @ 07:00 AM   FREE   Online
 
   
 
 
              

      
 
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EVENT DETAILS
Adapting to a World of Limited Resources

Stakeholder concerns over the environmental & social impacts of business can cause the downfall of corporations - or, conversely, may represent massive business opportunities for agile operators. Corporate sustainability heralds a new approach to doing business that seeks to meet society halfway, addressing stakeholder expectations while achieving & increasing growth & profitability. Yet this is a difficult balance to maintain.

In this one-hour webinar, John Tobin, Professor of Practice at the Dyson School, Cornell SC Johnson College of Business, will describe how corporations may increase goodwill from consumers, governments, & the media. In particular, Professor Tobin will explore the implications of corporate sustainability for the financial services industry.

WHAT YOU'LL LEARN
How changing consumer demand & regulatory requirements are leading to novel approaches to doing business
Why ignoring evidence of climate change & widespread biodiversity loss can generate significant reputational risk for large corporations
What opportunities may exist for businesses looking to generate profit from sustainability
Why sustainable finance is becoming a dominant paradigm in the banking industry
 
 
 
 
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