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Turn ideas into working prototypes faster than ever with AI. In this expert-led demo event, you'll see how Claude can support every stage of the product development process. Follow along as we take an idea from initial concept through to a functional prototype, all in real time.
In this immersive, expert-led demo event, you'll see how to move from a rough idea to a functional prototype by working alongside Claude. Watch as product thinking, user research, & prototyping come together in a seamless, real-time process.
David Serrano Perpi is a Product Designer at Instagram, where he designs user experiences that help people create, connect, & share in meaningful ways. He focuses on crafting intuitive, visually engaging products that balance creativity with usability, contributing to features used by millions of people around the world.
Go from idea to prototype by collaborating with AI across every stage of the product development lifecycle.
01
Claude as the PM: Defining the Why
Learn how to use Claude as a product thinking partner to clarify problems, define goals, & structure your ideas. See how it can help turn ambiguity into clear product specs, user stories, & a strong foundation for design & development.
02
Claude as the Researcher: Validating the What
Explore how Claude can support user research by generating research plans, structuring interviews, & synthesizing insights. Understand how to validate your ideas & ensure you're building with real user needs in mind.
03
Claude as the Engineer: Executing the Plan
Watch a working prototype come to life in real time. Using natural language, we'll collaborate with Claude to design, iterate, & refine a functional product experience, demonstrating how quickly ideas can be brought to life.
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