Company Description|Job Description
Common Purpose, Uncommon Opportunity. Everyone at Visa works with one goal in mind - making sure that Visa is the best way to pay & be paid, for everyone everywhere. This is our global vision & the common purpose that unites the entire Visa team. As a global payments technology company, tech is at the heart of what we do: Our VisaNet network processes over 13,000 transactions per second for people & businesses around the world, enabling them to use digital currency instead of cash & checks. We are also global advocates for financial inclusion, working with partners around the world to help those who lack access to financial services join the global economy. Visa's sponsorships, including the Olympics & FIFA World Cup, celebrate teamwork, diversity, & excellence throughout the world. If you have a passion to make a difference in the lives of people around the world, Visa offers an uncommon opportunity to build a strong, thriving career. Visa is fueled by our team of talented employees who continuously raise the bar on delivering the convenience & security of digital currency to people all over the world. Join our team & find out how Visa is everywhere you want to be.
Lead Visa digital & social strategy development
Coordinate Visa digital & social strategy implementation
Manage SMM agency incl. KPIs setting, monitoring of KPIs fulfilment, agency regular assessments, regular feedback to the agency. Ensure the agency is fulfilling their contractual obligations at
Management of all Visa digital/social assets (groups in social media, Russian version of the web-site, etc.)including collaboration with the global & other regions teams on Visa digital assets
Actively support & consult Visa Russia marketing team & corporate communication team on the effective way of using Visa digital assets for Visa marketing & communication campaigns as well as
on client marketing campaigns.
Actively support & consult Visa Russia marketing team & corporate communication team on effective campaign planning in digital, KPIs definition & monitoring for Visa marketing & communication campaigns as well as on client marketing campaigns
Continually monitor all the new trends, tools, technologies in digital & social to identify new opportunities & recommend new strategies & solutions for more effective & efficient Visa Business goals achievement
Continually monitor existing & potential competitor digital/social marketing activities to identify new opportunities or highlight potential causes for business concern.Feedback & update all staff as appropriate & recommend strategies & solutions
Apply analysis of card payment trends, market opportunities, cardholder behaviour to digital/social marketing & plan in order to make strategic recommendations on future business direction.
Manage the allocated budget for respective digital/social assets & activities & ensure all digital/social activities are performed within parameters fully an on time in accordance with Visa
policies & requirements.
Establish strong partnerships with internal (Visa Global teams, local marketing team & cross-functional teams) & external (agencies, partners, merchants, banks) teams to assist in the delivery
of digital/social campaigns, which will add value to the Visa cardholder offerings & create profitable business opportunities.
Actively support the global brand strategy by ensuring all campaigns comply with the brand strategy & visual & verbal guidelines & Visa policies.
Effectively manage all stakeholders responsible for the successful implementation of a strategy including internal team, agencies, suppliers, merchants andbanks & others as appropriate
- Bachelor's degree in business or a related field with a marketing foundation
- Significant experience in digital/social strategy, performance marketing, SMM (social media management), web-site management.3-5 years in a digital agency or telecom/auto-moto/electronics/
finance company would be advantageous.
- Innovative & creative thinker with a track record of delivery & ability to manage several projects concurrently & see them through from conception to conclusion
- Must be strong team player, able to work on multitask projects andin a multi-functionalteams
- Must be comfortable working in a fast paced, hands-on, growth orientated work
environment, must be adaptive to change
- Must be self-confident & able to think on their feet
- Strong personal motivation & commitment
- Must be proactive & demonstrate initiative
- Interest in sports, technology, gadgets, innovations is an advantage.
- Must be responsive & sociable
All your information will be kept confidential according to EEO guidelines.