Part psychologist, part daytrader, part data guru, you enjoy finding new ways to introduce new people to great products. While Facebook Ads Manager & Google Ads Editor might be your home base, you appreciate the value of a great landing page & know how to optimize the $#%@ out of it.
- Your success will be measured in CAC & account bookings & you expect to blow your goals out of the water - & have a track record of doing so.
This role would be responsible for developing, maintaining, & analyzing our digital campaigns with the goals of:
- Efficiently growing our credit portfolio
- Developing insights about competitive positioning based on understanding of the marketplace
- Informing our product roadmap through marketplace (google search, etc.) data
- Work with our CMO to develop an acquisitions strategy
- Write, build, traffic, & optimize ad campaigns
- Develop testing plans, perform analysis, & find opportunities to help grow our business through your work.
- BA/BS or equivalent experience
- 4+ years in marketing at an agency or brand
- SQL experience
- Comfort running campaigns in core tools Facebook Ads Manager or Google Ads Editor
- Experience with attribution / analytics tools (e.g. Branch, Segment, Kochava) a huge plus
A LITTLE BIT ABOUT ZERO
- Zero is a financial services company that provides an elegant, mobile-first, modern banking experience. We combine the simplicity of a debit card with the rewards & benefits of a credit card.
- We're looking for someone who shares our love of craftsmanship & our passion for improving banking for everyone.
- We pay 100% of your medical, dental, & vision premiums
- Well provide whatever equipment you need to succeed
- Lunch & breakfast expenses paid
- Standing desks for everyone
- A beautiful office with a large kitchen filled with a variety of drinks, coffee, snacks, & breakfast sandwiches