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Twilio // platform for building messaging applications
Marketing, Full Time    Atlanta, Georgia, United States    Posted: Saturday, October 17, 2020
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Because you belong at Twilio

The Who, What, Why & Where

The Solutions team is seeking a Campaign Manager to help drive a range of outbound campaigns in partnership with our Sales, Enablement, extended Marketing & Operations teams to fuel engagement with identified target accounts & drive pipeline. This person will help craft, execute, supervise & improve our Marketing & Sales out-bounding efforts.

The ideal candidate for this role thrives on cross-department collaboration, is systems-savvy, exhibits a start-up/dive-right-in mentality, & is looking to lead a program backed by data that directly impacts & enables our Sales organization to drive stronger pipeline. This will be an Individual contributor role to start, with an opportunity to hire a team with proven performance & success.


Twilio is hoping to find a leader who has a proven record of generating demand:

  • You have 7+ years of experience in marketing for B2B companies. Bachelors degree or equivalent experience required.
  • You have experience developing effective programs that support the Sales team's efforts. Experience in crafting nurture & drip campaigns within email marketing a plus.
  • You have excellent organizational skills & can multitask across teams, projects & priorities.
  • Proficiency in Salesforce, DiscoverOrg, ZoomInfo, Yesware & Outreach, & more
  • You want to work in a fast paced rocketship, own & design programs, & make a significant impact to the success of the business.
  • You demonstrate a keen eye for attention to detail & have a positive, go-getter demeanor.


As an Outbound Campaign Manager you will live the Twilio Magic values:

  • EMPOWER OTHERS: Support & lead the strategy for Twilios Outbound Sales & Marketing campaigns across our Sales segments to ensure they get completed & used by our AEs.
  • BE AN OWNER: Quarterback regular campaign planning sessions & represent Marketing while partnering with Sales in targeted outbound campaigns initiatives.
  • RUTHLESSLY PRIORITIZE: Lead project timelines to ensure outbound assets & enablement tools are complete & meet launch goals; prioritize sales leaders wish list of outbound campaigns.
  • DRAW THE OWL, BE BOLD: Own, analyze, & optimize the launch & success of this program.
  • BE INCLUSIVE & NO SHENANIGANS: Work cross-functionally with internal partners in our GTM team to keep outbound campaigns on track.
  • WRITE IT DOWN & EMPOWER OTHERS: Communicate upcoming outbound campaign plans, enablement materials & training sessions to help the sales team successfully roll out this program.


For anyone interested in building a career in Marketing, this role is an excellent chance to learn alongside a high-performing demand generation team at the intersection of all marketing activities. Your insights, ideas, & leadership will carry Twilio to the next level of our trajectory. Because Twilio is fueling the future of communications, we have an impactful narrative that attracts millions of visitors & leads.

Twilio is a company that is empowering the worlds developers with modern communication in order to build better applications. Twilio is truly unique; we are a company committed to your growth, your learning, your development & your entire employee experience. We only win when our employees succeed, & we're dedicated to helping you develop your strengths. We invest in weeks dedicated to tackling hard problems & creating your own ideas. We have a cultural foundation built on diversity, inclusion & innovation, & we want you & your ideas to thrive at Twilio.


This position will be located in our Atlanta office. Around the world, Twilio offers benefits & perks to support the physical, financial, & emotional well being of you & your loved ones. No matter where you are based, you will experience a company that believes in small teams for maximum impact; seeks well-rounded talent to ensure a full perspective on our customers experience,  understands that this is a marathon, not a sprint; that continuously & purposefully builds an inclusive culture that empowers everyone to do their best work & be the best version of themselves.

About us: 

Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience. Twilio has democratized communications channels like voice, text, chat, video & email by virtualizing the worlds communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the worlds most demanding applications. By making communications a part of every software developers toolkit, Twilio is enabling innovators across every industry from emerging leaders to the worlds largest organizations to reinvent how companies engage with their customers.

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