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Warby Parker // boutique-quality eyewear retailer
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Were on the lookout for a creative, highly motivated, results-oriented Director, Brand Marketing, Collaborations & Energy, to bring big, new ideas to life that drive & define the Warby Parker brand. In this role, youll lead the conception & execution of culturally relevant, forward-thinking initiatives that bring energy & awareness to Warby Parker, enhance our brand, & surprise & delight our community. Its the perfect position for someone who celebrates creative & cultural diversity, keeps their finger on the proverbial pulse, & has a history of building (and maintaining) connections. With each project, youll play a key role in Warby Parkers success in transforming the eyewear industry while also demonstrating that for-profit companies can do good in the world. Sound cool? Read on! 

What you'll do:

  • Lead key collaborations, energy activities, events & partnership efforts across the organization, bringing creative ideas & marketing programs to execution & delivering concepts to consumers in support of our ambition awareness & growth objectives.
  • Drive non-traditional thinking, activations, projects & partnerships ensuring the Warby Parker brand stays relevant, interesting & clever while continuing to expand its awareness to new audiences in new manners.
  • Stay connected to the cultural landscape & constantly assess where & how we can weave Warby into it, reaching new audiences through unexpected partnerships, programs, & people
  • Continuously work to optimize processes to ensure on-strategy programs (internally & externally) are executed on time, on budget
  • Create, build & maintain strong, consistent relationships on behalf of the brand with key collaborators & potential partners across different industries & audiences, with an eye toward pushing the boundaries of where the brand belongs
  • Serve as a constant source of creative ideas, tapping into culturally salient moments & identifying tastemakers that reflect our brand pillars & values
  • Contribute to the creation of a long-term strategic marketing framework for the brand with a vision to evolve the company, establish tangible business & brand objectives & monitor results
  • Act as brand lead for cross-departmental partners, helping to support partner's priorities
  • Be a keeper of the brand & constantly work to clarify, articulate, & execute creative marketing programs that embody Warby Parkers unique qualities

Who you are:

  • Backed by 10+ years of experience in multidisciplinary progressive creative marketing, with influential outcomes  
  • Someone with a track record of ideating & executing clever, non-traditional partnerships, pushing boundaries left & right to articulate a brand vision in exciting & non-traditional ways
  • Experienced in production, event management, & cross-functional collaboration, with super-high standards & a focus on efficiency (were talking: budgets, timelines, processes, & the like)
  • Able to develop influential & collaborative relationships across teams & functions, articulating your vision that inspires colleagues & customers alike
  • Equipped with effective project management & communication skills; you hold high standards for operational excellence: budgets, calendars, timelines, & efficiencies
  • Fluent in contemporary culture, with impeccable taste & a keen understanding of what drives & inspires customers today
  • A curious, ultra-creative, & strategic thinker whos excited by the opportunity to build unique partnerships & bring unexpected products, projects, & experiences to our customers 
  • Thrives in a dynamic, fast-paced environment
  • Experience - & passion - for managing a team 
  • Passionate about the Warby Parker brand & committed to the spirit of the company's core values
  • Not on the Office of Inspector Generals List of Excluded Individuals/Entities (LEIE)

Some benefits of working at Warby Parker for full-time employees:

  • Health, vision, & dental insurance
  • Life & AD&D Insurance
  • Flexible vacation policy
  • Paid Holidays
  • Retirement savings plan with a company match
  • Parental leave (non-birthing parents included)
  • Short-term disability
  • Employee Assistance Program (EAP)
  • Bereavement Support
  • Optical Education Reimbursement
  • Free eyewear
  • And more (just ask!)

Warby Parker requires all newly hired in-person or hybrid employees to be fully vaccinated against COVID-19 by their start date. Warby Parker is an equal opportunity employer & will provide reasonable accommodation, as necessary with federal, state, or local law, to those individuals who are unable to be vaccinated.

Warby Parker, in good faith, believes that the posted salary range is accurate for this role in New York City at the time of posting. Warby Parker may pay more or less than the posted range based on factors such as relevant experience & skills, qualifications & location, among others. This range may be modified in the future. In addition to base salary, this role is also eligible to receive an equity bonus as part of the total compensation package. Details & eligibility will be discussed during the application process.
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