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Iterable // growth marketing & user engagement platform
 
Marketing, Full Time    London, England, United Kingdom    Posted: Thursday, July 01, 2021
 
   
 
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Iterable is a cross-channel platform that powers unified customer experiences & empowers marketers to create, optimize & measure every interaction taking place throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust & galvanize loyal consumer-brand relationships.

Developed for the enterprise, Iterable is built from modern technologies that transform cloud, partner & tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to execute where it matters mostcreating experiences & cultivating connections with over 2 billion people world-wide. Leading brands, like Zoopla, Fiit TV, Calm, & Strava choose Iterable to power world-class customer experiences throughout the entire lifecycle.

Iterable's momentum grows daily & there has never been a more exciting time to join the team! We've been recognized as one of the Best Places to Work - SF for the past three years, one of the Best Places to Work in Colorado for the past two years, & were named as one of Colorados Best Paying Companies. Weve also been listed on Wealthfronts  Career Launching Companies List for the past two years, rank sixth on the list of Top 25 Companies Where Women Want to Work & hold a top 20 spot among the SaaS 100. 

We have a global presence with offices in London, San Francisco, New York, & Denver. As we scale, we continue to live by our core four, founding values - Trust, Growth Mindset, Balance, & Humility. To understand the Iterable story, explore our Culture & About Us page.

How you will make an impact:

As a Marketing Manager at Iterable, you will work with the global marketing function to help localise marketing activities for different European countries, reporting to the Director of Marketing, EMEA. Youll be responsible for leading & executing integrated multi-channel campaigns with a focus on driving pipeline creation & customer retention. You will plan, execute & report on programs, email nurturing, webinars, & other campaigns to drive qualified conversions. You will also be responsible for leading & executing our field marketing activities including virtual & in-person events to build awareness, drive demand, & accelerate deals through the pipeline. 

A key part of the role will also include driving engagement with key strategic partners, as well as planning & executing multi-channel partner marketing activity to drive partner engagement & pipeline. You will embody our company values, be creative, have a collaborative work ethic, strong attention to detail, data-driven decision making, & a passion to deliver marketing campaigns & events that drive the growth & health of our business.

 One of our core values is growth mindset & Iterable is a company where everyone can grow. If this is a role that excites you, please apply as we value applicants for the skills they bring beyond a job description.

In this role youll get to:

  • Strategize with Marketing & Sales Leaders to create effective demand generation programs & campaigns across various channels that increase sales pipeline
  • Lead, develop, & create end-to-end campaigns from webinars to direct mail 
  • Create campaign promotion content, such as copywriting for landing pages, email promotions, banner ads, etc.
  • Drive our Field Events programme from concept & planning, through to execution, managing logistics, vendors, speakers, digital campaigns, presentations, & post-event follow up
  • Work closely with our SDR team to create awareness, engagement, & follow up campaigns
  • Collaborate with the EMEA Sales & Customer Success team to understand market trends as well as territory & account needs
  • Collaborate with the greater marketing team on both global & regional marketing activities from content creation to digital programmes
  • Analyze campaign & event results in detail, draw insights & make data-based adjustments

We are looking for people who have:

  • Experience with project management of integrated, cross-channel campaigns
  • Metrics-driven mindset & excels in setting KPIs, tracking progress & achieving goals 
  • Proven record of supporting Sales to meet or exceed pipeline & revenue targets
  • Experience with Marketo & Salesforce, or similar CRM/MAP system

Perks & Benefits:

  • Paid parental leave
  • Pension plan
  • Supplemental Health Insurance
  • Balance Day (First Friday off every month)
  • Fertility & Adoption Assistance
  • Flexible Holiday allowance
  • Daily lunch allowance
  • Monthly Employee Wellness allowance 
  • Quarterly Professional Development allowance 
  • Pre-tax commuter benefits
  • Complete laptop workstation

Iterable is an Equal Employment Opportunity employer that proudly pursues & hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy & safe workplace & strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance & other similar state laws & local ordinances, & its internal policy, Iterable will also consider for employment qualified applicants with arrest & conviction records.

Last Update: 02/25/2021

 
 
 
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