CLEAR transforms what is uniquely you - your fingerprints, your face, your eyes - into a secure, biometric key to frictionless experiences. We are creating a world where travel is effortless, where accessing your office building is as simple as walking in, and where shopping is as easy as walking in and out of a store-without ever once showing an ID or credit card. CLEAR currently powers secure, frictionless customer experiences in nearly 40 U.S. airports and venues. With over 2 million members so far, CLEAR is the identity platform of the future, today.
CLEAR is looking for a Social Media Manager to drive CLEAR's organic social strategy. In this role, you'll drive content and social platform strategy, develop and leverage UGC and manage influencer content development across current social channels, as well as monitor and vet potential social presences across emerging platforms. This role requires a highly creative thinker with strong communication skills and a passion to evolve and enhance CLEAR's brand across social platforms, with a knowledge of the right tools to measure success.
What You Will Do:
Develop and execute a multi-channel social platform and content strategy, clearly identifying the different purpose and objective for each platform
Create and implement specific social media strategies for brand activations and product/location launches
Create and curate content that resonates with the company's target customer and communicates the brand's ethos to grow our follower base, increase engagement and drive brand awareness and equity
Develop social strategy and engagement tactics to increase UGC and influencer content
Plan all posts in advance, write captions and schedule posts, sharing the social media calendar internally and with key cross-functional partners.
Use analytics tools to draw insights and measure success on what content resonates with our target audience to shape future strategy
Work closely with customer service on Community Management
Who You Are:
3+ years experience in Social marketing/content development, preferably with a service-based company
Prior experience planning and activating cross-channel social media campaigns
A strong understanding of social platforms, including Facebook, Instagram, Twitter, and LinkedIn, and a curiosity to explore and test new platforms
Strong creative and copy instinct - desire to test and learn content strategies
Highly organized and communicative
Knowledge of social platforms tools around scheduling and analytics