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Peloton // connected indoor fitness cycles
Product, Full Time    New York City    Posted: Monday, June 13, 2022
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Peloton is looking for a Director, Product Analytics to lead the existing Product Analytics team, reporting to the Senior Director of User Research & Product Analytics. The Product Analytics team at Peloton is responsible for helping Product & Design teams make data-driven decisions around high level roadmap & resource allocation, as well as around specifics of feature design & iteration.

The Director, Product Analytics has a good understanding of the data analysis process, requirements & dependencies of each project, as well as strengths & interests of all team members. The team is currently comprised of seven analysts with varied experience levels. Dependent on depth of experience in management, the Director, Product Analytics will manage a team of 3-10 analysts & data scientists. While ideally the Director is a mentor & manager, the emphasis is on finding the former inspiring leader & expert voice for the team, more so than a people manager.

This role works collaboratively with Product Managers, User Researchers, Engineers, UX Designers & various business partners towards reaching a common goal of delivering concrete insights to Product & Business teams & measuring the impact of Product & Design decisions.

The ideal candidate combines outstanding business acumen & communication skills with solid analytical skills, with experience managing & developing teams of analysts & data scientists.


  • Maintain & nurture critical cross-functional team to empower disciplined & comprehensive decisions across the Product organization
  • Collaborate with a variety of business partner teams to understand product & design strategy/execution tactics & help teams apply data-first insights & solutions
  • Own team OKRs, roadmap, & processes that help Product Analysts & Data Scientists do their best work
  • Understand existing metrics/data availability across Pelotons data ecosystem
  • Proactively drives experimental culture, advising teams around how to measure success
  • Lead the way in effective positioning of & advocacy for the Product Analytics team within Peloton
  • Continuously enhance your own knowledge of product analytics frameworks & best practices
  • Support data & analytics self-service across non-technical marketing team members & evangelize best practices
  • Lead quarterly planning & roadmaps for Product Analytics
  • Foster a thought leadership partnership with the leadership team
  • Lead hiring & growth strategy in partnership with Senior Director


  • BA/BS degree, preferably in a technical field
  • 10+ years of experience in product analytics or combination of experience in product & marketing analytics (advanced degree may contribute to years of experience)
  • 3+ years of experience building & leading top-performing teams in a people management capacity
  • Highly proficient in SQL, with the ability to write complex & nuanced queries against new or unfamiliar data sets.  
  • Intermediate level or above Python skills: proficiency with Pandas & experience applying statistical models using Scikit-learn
  • Experience working with data visualization tools (e.g. Looker, Tableau, Amplitude)
  • Experience with full data collection & analysis process; understand end-to-end to define appropriate responsibilities & enhance efficiency for team
  • Experience with defining & implementing product data architecture & tools/ best practices for doing so (e.g. dbt, airflow etc.)
  • Experience designing & conducting A/B testing
  • Ability to distill technical or complex matters into clear & concise explanations to senior leaders & less technical partners
  • Proactive, thoughtful, & highly organized self-starter; thrives in ambiguity & solving open-ended problems without a clear right answer
  • Excellent communication & collaboration skills required; role involves building positive relationships across the organization.



Peloton is the leading interactive fitness platform globally, with a passionate community of 7 million Members in the US, UK, Canada, Germany, & Australia. Peloton makes fitness entertaining, approachable, effective, & convenient, while fostering social connections that motivate its Members to commit to their fitness journeys. An innovator at the nexus of fitness, technology, & media, Peloton reinvented the fitness industry by developing a first-of-its-kind subscription platform that seamlessly combines the best equipment, proprietary networked software, world-class streaming digital fitness & wellness content, & best-in-class fitness experts & Instructors.

At Peloton, we motivate the world to live better. Together We Go Far means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. By combining hardware, software, content, retail, apparel, manufacturing, Member support, & so much more, we deliver an exhilarating fitness experience that unlocks our members' greatness. Join our team to unlock yours.

Peloton is an equal opportunity employer & committed to creating an inclusive environment for all of our applicants. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. If you would like to request any accommodations from application through to interview, please email:

Peloton has a COVID-19 vaccination policy to safeguard the health & well-being of our employees & customers globally. All employees based in the U.S. & Canada are required to provide proof of vaccination, unless the employee has a Peloton-approved reasonable accommodation or as otherwise required by law.
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