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Peloton // connected indoor fitness cycles
Marketing, Full Time    New York City    Posted: Monday, June 06, 2022
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Peloton is seeking a dynamic Director, Corporate Communications to help craft & implement communications strategies & activities that support & promote our overall strategic priorities across business, technology & financial media, as well as help Peloton manage its brand reputation with consumers & investors! This person should be passionate about PR, tech, innovation, emerging business, & the evolving media landscape; a creative, strategic problem-solver with an affinity for details; & have an exceptional work ethic & a positive mentality. 

This position offers opportunities to participate in high-level strategic decision-making across Pelotons business portfolio, & requires strong storytelling & analytical skills to work in partnership with Global Communications colleagues, team members across Pelotons business portfolio, third-party agency partners, & select policymakers. 


  • Work with Comms leadership & external PR agencies to devise & implement impactful communications plans, earned media strategies & materials to secure positive Peloton press coverage across business, technology & financial media, both for tentpole moments & ongoingly. 
  • Build strategic relationships with business, tech & financial outlets & influencers that will engender open dialogue with journalists to shape & inform media coverage.
  • Serve as an advisor to & work in partnership with various Peloton business functions, including product+tech, investor relations, Peloton commercial, community & corporate wellness, to identify, vet, & proactively secure/reactively respond to press opportunities & inquiries.
  • Implement executive placement strategies, including speaking engagements, profiles, & Op-Eds to successfully position Peloton leadership as visionaries & thought leaders in the fitness, tech, commercial & media industries.
  • Draft press materials, including pitches, press releases & talking points, for wide range of business announcements.
  • Coordinate with internal & external partners to align launches, initiatives & corporate landmarks with communications opportunities.
  • Work closely with the IR team & communications leadership on financial/business announcements, quarterly earnings & key messaging. 
  • Contribute to interview & speaking prep for executives, including the development of presentations, talking points, briefing documents, & other written & visual materials.
  • Partner with leadership to strategically prepare for & respond to crisis situations & issues management.


  • 10+ years of working experience in corporate communications & media relations, preferably at a high-profile public company and/or a reputable PR firm that represents publicly traded companies & handles strategy & crisis management; financial or investor relations experience a plus.
  • Proven people leader with thoughtful management philosophy & approach.
  • Proven record of pitching & securing business-focused stories, & a deep understanding of the tech, business & media sectors.
  • Excellent written & verbal communication, & interpersonal skills.
  • Confidence working with senior leadership.
  • Experience doing scenario planning & crisis communications.
  • Solid self-awareness with demonstrated emotional intelligence & professional maturity.
  • Ability to work both independently & proactively, while also collaborating within a small enterprising team of communications professionals.
  • Great at organizational navigation & cross-functional collaboration at all levels.
  • Ability to bring new thinking & ideas to the communications team.
  • Ability to flex with the needs/direction of the business.
  • Calm under pressure.
  • Highly organized, great attention to detail & ability to dedicatedly prioritize.


Peloton is the leading interactive fitness platform globally, with a passionate community of 7 million Members in the US, UK, Canada, Germany, & Australia. Peloton makes fitness entertaining, approachable, effective, & convenient, while fostering social connections that motivate its Members to commit to their fitness journeys. An innovator at the nexus of fitness, technology, & media, Peloton reinvented the fitness industry by developing a first-of-its-kind subscription platform that seamlessly combines the best equipment, proprietary networked software, world-class streaming digital fitness & wellness content, & best-in-class fitness experts & Instructors.

At Peloton, we motivate the world to live better. Together We Go Far means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. By combining hardware, software, content, retail, apparel, manufacturing, Member support, & so much more, we deliver an exhilarating fitness experience that unlocks our members' greatness. Join our team to unlock yours.

Peloton is an equal opportunity employer & committed to creating an inclusive environment for all of our applicants. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. If you would like to request any accommodations from application through to interview, please email:

Peloton has a COVID-19 vaccination policy to safeguard the health & well-being of our employees & customers globally. All employees based in the U.S. & Canada are required to provide proof of vaccination, unless the employee has a Peloton-approved reasonable accommodation or as otherwise required by law.
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