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<P><SPAN STYLE="font-size: small;">Hello Everyone!</SPAN></P>
<P><SPAN STYLE="font-size: small;">After an amazing second session with a discussion of Ed Catmull's <EM>Creativity Inc</EM>, we're back at it for our 3rd Edition of the book club! <SPAN STYLE="line-height: 1.6em;">The book for this upcoming month is Kim Erwin's</SPAN><EM STYLE="line-height: 1.6em;">Communicating the New</EM><SPAN STYLE="line-height: 1.6em;">. As Bruce Nussbaum describes it:</SPAN></SPAN></P>
<P><EM><SPAN STYLE="font-size: small;"><SPAN STYLE="color: #333333; font-family: Arial, sans-serif; line-height: 22.399999618530273px;">"Communicating radical innovation is very different from discussing marginal change. Erwin's book provides a serious analysis of why, in this era of VUCA-Volatility, Uncertainty, Complexity and Ambiguity-we need to change our individual and organizational modes of communication. Erwin then provides a series of concrete, practical communication methodologies that we so need.</SPAN>Communicating the New<SPAN STYLE="color: #333333; font-family: Arial, sans-serif; line-height: 22.399999618530273px;">is a book that needs to be offered in all of our best business-school classes."</SPAN></SPAN></EM></P>
<P>If you'll be signing up, we ask you to come with the book ready and points in the book you'll be excited to discuss. </P>
<P>Please feel free to reach out with any questions!</P>
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