Sales Hacking Series - Hacking Lead Gen with Max Altschuler (CEO, Sales Hacker Media), Jake Dunlap (CEO, Skaled), Anand Kulkarni (CEO, LeadGenius)
Date:Wednesday - June 4th, 2014
Time:6:00-9:00 p.m. (FREEBeer, Wine, and Pizza/Salad)
Location: Projective Space - 72 Allen St (3rd Floor), New York, NY
The Sales Hacker Series will bring together salespeople that are on the front lines of their companies and actually doing the dirty work. We'll deep dive into actionable tactics and strategies that are being deployed by proven sales teams at some of the fastest growing startups.
Our first meetup of this series is focused on Lead Generation and List Building. We have three of the best in the business showcasing their processes, tools, and strategies in an actionable manner, so you can go ahead and implement it the same way at your company.
For roughly the price of the new Ben Affleck movie You Will Learn:
- How to find out what your Ideal Customer Profile looks like
- Where to find targeted leads and prospects
- How to build massive leads lists
- Webscraping tools for non-technical people
- Applying webscraping and webcrawling to your business
- List building tools that are free or cheap
- Segmenting lists and targeted outreach
- How to outsource your entire Lead Gen process on the cheap
- What to do with those leads to turn them into meetings and beyond.
So come hang out with other salespeople focused on sales automation and building sales processes at their startups, and learn something new, network, recruit, eat/drink, and have fun.
6:00pm-7:00pm: Networking, Pizza/Appetizers, Beer/Wine
7:00pm-7:20pm: Max Altschuler (CEO, Sales Hacker Inc.) - Resources, Tools, and Tactics to Hack Lead Gen on the Cheap + Q&A
7:20pm-7:40pm: Anand Kulkarni(CEO, LeadGenius) - Building Massive Lead Lists Through Outsourcing + Q&A
7:40pm-8:00pm: Jake Dunlap(CEO, Skaled) - Best Practices to Turn Those Leads into Meetings + Q&A
8:00pm-9:00pm: Networking, Pizza/Appetizers, Beer/Wine
Max Altschuler - CEO, Sales Hacker Inc.
Max Altschuler was the first sales hire for Udemy and built much of the supply side of the marketplace. He did this through building lead lists of tens of thousands of experts, all on a small startup budget. He saw them through $15m in VC raised over two rounds of funding. Udemy recently closed a $32m Series C. He was the VP of BD at AttorneyFee which was acquired by Legalzoom during his tenure. He now runs Sales Hacker Inc.
Max will show us all the new sales tools you should be using to build massive lists as well as tactics on outsourcing the enitre process. He is also the host for the evening.
Anand Kulkarni - CEO, LeadGenius
Anand Kulkarni is the CEO of MobileWorks and LeadGenius. His company LeadGenius helps sales orgs outsource SDRs and lead gen researchers for much cheaper than you would pay in-house. Backed by Y-Combinator and Andressen-Horowitz, LeadGenius is helping massive companies scale the lead gen process, saving them tons of money while providing high quality service.
Anand is a pro at getting the most out of outsourced help within the sales organization. He'll guide us through the process of building his outsourced lead gen system at growing sales orgs.
Jake Dunlap - CEO, Skaled
Jake Dunlap is the CEO of Skaled, a company that works with early and growth stage startups to help them understand how to create a scalable sales strategy. Prior to Skaled, Jake was the VP of Sales for Glassdoor and saw them through incredible growth. He also led Sales and Customer Success at Chartbeat and grew them 300% year over year.
Jake will discuss what to do after you've built your leads lists. His process of turning leads into meetings at scale is a can't miss.
Interested in being a sponsor?
Contact Max Altschuler @ firstname.lastname@example.org
Tickets are non-refundable and but are transferrable.