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Critical Mass // digital experience design agency
Toronto    Posted: Thursday, January 30, 2020
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This position is part of CMs Summer Internship Program. More than 40 interns will be joining the CM family this summer across various offices & disciplines. Our interns are PAID, engage in real project work & are 100% part of our team. Candidates must be available from mid-May to mid-August to be eligible.

Best part of our program? The interns will come together as a team to work on a special project created for them by CMs Executive team. If you are looking to gain experience from digital masters & get your career off to a great start, this may be the program for you.

The Search Intern will join our Search team in crafting powerful content strategies, optimizing exceptional site experiences, & driving results for some of the worlds biggest brands. Todays user experience begins at the search results, & search is at the core of a customer-centric digital strategy. The Search Intern will utilize search data to understand consumer behavior, identify moments of intent along the user journey, & recommend strategic opportunities to drive visibility & performance. The successful candidate is a data-driven, detail-oriented digital marketer with a background or interest in paid/organic search, content strategy, analytics, UX, social, & technical optimization.

You Will:

  • Analyze search trends & consumer data to identify & execute strategic opportunities
  • Develop search-driven content strategies & recommendations
  • Research emerging industry trends & search best practices
  • Monitor & report on search performance
  • Audit site experiences, competitors, & the evolving search landscape to identify areas of opportunity
  • Work closely with Content, Technology, Strategy, & Creative teams to execute search strategies
  • Create targeted search deliverables including meta content, URL strategies, on-page content recommendations, site structure recommendations, & internal linking strategies

You Have:

  • A passion for data analytics
  • Aptitude & interest in content strategy & UX
  • Excellent writing skills
  • Ability to research & apply the latest search developments & tactics
  • Strong initiative & independence
  • Strong computer skills, especially with Microsoft Excel
  • Ability to multi-task in a fast-paced, flexible environment
  • Ability to collaborate effectively across teams, clients, & stakeholders
  • Aptitude & desire to plan, manage, & execute site optimization projects
  • Aptitude & desire to learn business & research, data aggregation, analysis & recommendations

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