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Splash // event marketing platform for brands
 
Marketing, Full Time    New York, Anywhere in the United States    Posted: Thursday, May 27, 2021
 
   
 
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JOB DETAILS
 

About Splash

At Splash we believe that nothing is more powerful than human connection. With that our goal is to bring people together at events in a meaningful way & how we communicate to potential attendees sits at its core.

About the Role

The Senior Field Marketing Manager will build & lead a core function at Splash, owning strategy & execution across field marketing, enterprise demand & strategic events. Reporting to the VP of Marketing, this is a visible & key strategic role in the organization. The ideal candidate is experienced, creative, collaborative & has a strong bias toward taking initiative & ownership.

You will:

  • Build, own & execute the marketing function responsible for field marketing, enterprise demand & strategic events. 
  • Create, expand & accelerate sales opportunities through event & account-based marketing programs. 
  • Generate brand awareness & new pipeline & expand opportunities for enterprise & mid-market accounts. 
  • Partner across the marketing organization to adapt digital, content & integrated marketing campaigns for the field, including enablement materials like toolkits & templates.
  • Plan & execute Splashs core events strategy, including both proprietary & third-party events, owning strategy, logistics, production, vendor management, budget tracking, marketing campaigns & sales enablement.
  • Partner closely with the enterprise sales team to support marketing & growth efforts in existing strategic accounts & target accounts.
  • Create meaningful & magical experiences across all Splash events by thinking outside the box & being willing to experiment.  
  • Track, measure & communicate program results. 
  • Other marketing duties as assigned.

Who You Are

  • 7+ years of marketing experience, with at least 4 in a field marketing function in a B2B company (SaaS preferred). 
  • Experience owning field marketing programs above & beyond the execution of logistics. You should understand account planning, digital advertising, lead follow-up, sales enablement, email campaigns & full lifecycle project management. 
  • Track record of being a creative & experimental thinker, inspired to create experiences that stand out from the crowd. 
  • Data-driven, with an analytical approach to understand whats working & whats not
  • A track record of building authentic, productive relationships cross-functionally, especially with sales. 
  • Proficient with CRM & marketing automation tools (Salesforce & Marketo preferred). 
  • A fantastic & proactive communicator, with strong writing skills. 
  • Thrive working in a fast-paced, dynamic work environment.
  • Flexibility to travel up to 25% (in a normal business environment).

What We Offer

We offer a competitive salary, company equity, flexible PTO, unlimited sick time, & 2 mental escape days per month (we call them ME days for short!). This position will be 100% remote as we are embracing a fully distributed working environment.

Salary commensurate with experience. We offer a full suite of benefits, medical, dental & vision.

What's Next?

If youre interested in joining our fun, ambitious, & hardworking team, please send your resume.  Splash is an equal opportunity employer.

At Splash, we believe that big ideas & great communities come from a team that celebrates diversity of all kinds. We are committed to being an equal opportunity workplace & encourage people from all backgrounds to apply. 

*We collect personal information (PI) from you in connection with your application for employment with Splash, including the following categories of PI: identifiers, 8 personal records, 9 commercial information, 10 professional or employment information, 11 non-public education records 12 & inferences drawn from your PI. 1314 We collect your PI for our purposes, including performing services & operations related to your potential employment. For additional details or if you have questions, contact us at [privacy@Splash.com].

 
 
 
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