Expertly is one of the latest businesses we have undertaken to build at the Factory, & we're on the hunt for an entrepreneurial founding team member with domain expertise to drive the company forward.
What is Expertly?
Expertly is a social selling platform that gives freelance beauticians & hairdressers the tools to recommend products to their clients through e-commerce, allowing customers to purchase products from their beauty professionals who understand their particular needs & routine.
The opportunity is clear: 69% of people trust hairdressers to tell them the truth & 46% of those who have purchased professional products did so off the back of their hair stylist's recommendation. On top of this, beauty professionals are increasingly self-employed, 57% of hairdressers & 54% of beauticians, & primed for new effortless revenue avenues. Freelance beauticians are increasing in numbers, especially following COVID, but without Expertly they are unable to earn from product sales outside of the traditional retail environment of a salon. Expertly is capitalising on this, harnessing the growing trend towards multi-brand social selling, & supercharging it with a unique go-to-market strategy by partnering with L'Oral.
We're looking for a founding team member to join Expertly. As a founding team member, you will work closely with the CEO to help launch & scale Expertly & build a world-class team around you.