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Rent The Runway // designer dresses & accessories rental
Marketing, Full Time    Brooklyn, NY (Rent the Runway HQ)    Posted: Friday, February 19, 2021
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About Us:

Rent the Runway (RTR)  is transforming the way we get dressed by pioneering the worlds first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable & financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel, accessories & home decor from 700+ brand partners & has built in-house proprietary technology & a one-of-a-kind reverse logistics operation. Under CEO & Co-Founder Jennifer Hymans leadership, RTR has been named to CNBCs Disruptor 50 five times in ten years, & has been placed on Fast Companys Most Innovative Companies list multiple times, while Hyman herself has been named to the TIME 100 most influential people in the world & as one of People magazines Women Changing the World.

About the Job:

As an (Associate) Manager, Engagement Marketing you will be responsible for executing evergreen marketing strategies across email & push channels for subscription growth & retention. 

What Youll Do:

  • Develop monthly evergreen email & push calendars with the content, creative, & merchandising teams. 
  • Oversee & execute creative briefs for new & existing campaigns
  • Execute ongoing testing regimen (subject lines, layout, format, frequency, etc.) to continuously improve email performance focused on user engagement
  • Ensure the design of email templates in HTML to be compatible on different email clients, web browsers, & mobile
  • Partner with creative & product marketing to message Rent the Runways brand identity & meet company performance objectives
  • Lead in the development of weekly, monthly, & ad hoc reporting on email performance
  • Explore new & emerging campaign formats & tools to position Rent the Runway at the front of new opportunities in technology & fashion

About You: 

  • You have a Bachelor's Degree plus 2/3+ years in e-commerce marketing with hands on experience building campaign & transactional emails
  • You have experience building audience targeting & suppression lists
  • You have experience working for the direct-to-consumer division of a multi-channel retailer or subscription-based e-commerce business preferred
  • You have knowledge of online analytics/business intelligence tools a plus: Tableau, SQL, etc.
  • You are proficient with Sailthru highly preferred. Experience with other ESPs a plus. 
  • You have a strong bias for action & a get things done attitude
  • You are able to work in a competitive, fast-paced & challenging environment & the want to work across multiple cross-functional teams
  • You are a critical thinker & problem solver with a positive attitude
  • You have strong project management skills & attention to detail 


At Rent the Runway, were committed to the wellbeing of our employees, & aim to create a workplace that fosters both personal & professional growth. Our inclusive benefits include, but are not limited to:

  • Paid Time Off including vacation, paid bereavement, & family sick leave - every employee needs time to take care of themselves & their family.
  • Universal Paid Parental Leave for both parents + flexible return to work program  - because we know your newest family member(s) deserve your undivided attention.
  • Paid Sabbatical after 5 years of continuous service - Unplug, recharge, & have some fun!
  • Exclusive employee subscription & rental discounts -  to ensure you experience the magic of renting the runway (and give us valued feedback!).
  • Comprehensive health, vision, dental, FSA & dependent care from day 1 of employment - Your health comes first & weve got you covered.
  • 401k match - an investment in your future.
  • Company wide events & outings - our team spirit is no joke - we know how to have fun!
  • Flexibility Policy - when our corporate employees return to the office post COVID they will have the option to work remotely 2-3 days a week. 

Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 & over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing & characteristics), veteran status, uniformed servicemember status or any other status protected by federal, state or local law.

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