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Squarespace // creative tools for designing websites
 
Marketing, Full Time    New York City    Posted: Monday, June 13, 2022
 
   
 
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JOB DETAILS
 

Intro:

Squarespace is looking for a Marketing Analyst to join the Marketing Analytics team. You will have the opportunity to help shape Marketing strategy & uncovering opportunities for growth through analytics-driven recommendations & informed decision making. The scale & scope of our marketing activities (from award-winning ad campaigns to multi-product CRM efforts to international partnerships) means you will attack complex, interesting, & impactful questions.

In this role, you will work closely with all Marketing functions to drive growth & expand Squarespace's user-base, with a focus on supporting our in-house Media team as they plan, execute, & optimize full-funnel campaigns across Brand & DR goals & online & offline channels. You will serve as a central resource with ownership of multiple project lanes & support a wide variety of data-centric needs, from designing & delivering reporting, to campaign experiment design, to data-driven guidance on creative & media strategy. You will also work closely with our Data Science, Data Engineering, FP&A, & Product teams, partnering with your counterparts to surface insights & provide actionable recommendations that directly impact our business across the company. If you enjoy supporting a diverse set of strategic initiatives with the common goal of growing & engaging our user base, then this role is right for you.

This role is based in our New York City headquarters & reports into the Manager, Marketing Analytics.

You'll Get To

  • Partner cross-functionally across the business to support marketing initiatives & growth goals, report on performance, determine measurement approaches, generate actionable insights, & set analytical strategy for new challenges
  • Work as a thought leader in regards to setup & execution of omnichannel media testing, measurement & sharing/interpreting results
  • Perform exploratory analyses on large volumes of data; extract, package & present insights & recommendations to stakeholders to inform marketing decisions
  • Own & expand existing dashboards & reporting, surface insights to business users, & democratize data access that empowers teams to better understand & act on data & key metrics
  • Oversee & collaborate with engineering team in construction of data pipelines, including research, validation, & maintenance of data to enrich & enhance marketing data assets
  • Partner with Data Science & Data Engineering to build infrastructure that supports analytical rigor & to develop models & tools that drive business impact
  • Proactively identify problems & opportunities through quantitative & qualitative data analysis & help support the teams in developing strategic solutions

Who We're Looking For

  • 4+ years experience in analytics function with an advertising agency, ad tech company or supporting a Marketing team
  • Experience supporting Media programs specifically; familiarity with key metrics & measurement strategies across Brand & DR goals & online & offline channels (experience in working with Paid Search & other direct response channels a plus).
  • Mastery of SQL, experience with Python, BI reporting (i.e. Chart.io, Looker, Tableau) & databases (dimensional & relational), including data ingestion & transformation.
  • Advanced Excel/google sheets skills including pivots, vlookups, ability to build complex formulas
  • Experience with developing analytical frameworks, metrics to measure ongoing business performance & understand key performance drivers
  • Experience with experimental design & analysis
  • Knowledge of marketing tech stack & digital data technologies (DMPs, GA, pixel tracking, etc.)
  • Familiarity with web analytics packages & tracking platform
  • Ability to transform data into a digestible & presentable story based on the audience & confidence in communicating effectively with a wide-range of audiences

Benefits & Perks

  • Health insurance with 100% premium covered for you & your dependent children
  • Fertility & adoption benefits
  • Headspace mindfulness app subscription
  • Retirement benefits with employer match
  • Flexible vacation & paid time off
  • Up to 20 weeks of paid family leave
  • Equity plan for all employees
  • Pre-tax commuter benefits
  • Education reimbursement
  • Employee donation match to community organizations
  • 7 Employee Resource Groups across locations
  • Dog-friendly workplace
  • Free lunch & snacks
  • Private rooftop
  •  

About Squarespace

Squarespace is a leading all-in-one website building & ecommerce platform that enables millions to build a brand & transact with their customers in an impactful & beautiful online presence. Our products allow anyone at any stage of their journey to manage their projects & businesses through websites, domains, ecommerce, marketing tools, & scheduling, along with tools for managing a social media presence with Unfold & hospitality business management through Tock. Squarespace democratizes access to outstanding design, helping our customers in approximately 200 countries & territories maintain consistent branding across all digital touchpoints to stand out online. Our team of more than 1,400 is headquartered in downtown New York City, with offices in Dublin, Ireland, Portland, Oregon, Los Angeles, California & Chicago, Illinois. For more information, visit www.squarespace.com.www.squarespace.com.

Our Commitment

Today, more than a million people around the globe use Squarespace to share different perspectives & experiences with the world. Not only do we embrace & celebrate the diversity of our customers, but we also work toward the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

 
 
 
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