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Harrys // DTC brand for shaving products
New York City    Posted: Tuesday, July 19, 2022
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About Harrys 

Harrys started in 2013 with a specific goal: disrupt the shaving industry by creating an innovative, everyday product at a fair price. Since then, Harrys has expanded to Canada & Europe, developed relationships with retailers such as Target & Walmart, expanded our grooming brand into a personal care powerhouse, launched three new brands including Flamingo, Cat Person, & Headquarters, & made our first brand acquisition with Lum. 

The key to our success? Our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, & logistics specialists, the Harrys team is composed of some of the most brilliant, diverse, & humble people youll ever meet. 

Our brands answer unmet consumer needs, but our company is a place of inclusion & innovation that attracts some of the brightest minds across industries, geographies, & backgrounds. Whether we have a team of 5 or 500, our core values & our startup mentality remain; we value continuous improvement & learning, teamwork & collaboration, creative problem solving, & open & direct dialogue & feedback.

Harrys is operating as a hybrid-first environment - for us, that means that we ask folks to come into our beautiful, 88,000 square foot SoHo office a minimum of 2 days per week, with flexibility to choose exactly which days work best for you.  What will you get out of that?  Bagels on Tuesdays, lunch on Wednesdays & Thursdays, & fully stocked kitchens with snacks, coffee, & drinks everyday.  Cant forget the free products & the opportunity to have some meetings without Zoom (remember what 2019 was like?)

We are still requiring vaccinations for in-office employees.  Reasonable accommodations due to a medical reason or sincerely held religious belief may be made.

Mission & defining characteristics

  • This role will be dedicated to serving as a category expert & advisor for the mens grooming & womens hair removal product categories.  
  • Engage with Target Sr. Buyer & merchant team on special projects & creative category arrangement solutions to optimize the selection & display of the product ranges on the shelf.
  • Establish & maintain an ongoing relationship between suppliers & Target with the primary goal of managing category growth & increasing profit.
  • Leverage custom consumer & guest insights, social insights, & omnichannel analytics to unlock new category innovation opportunities.
  • Leverage exhaustive category analysis to identify emerging growth opportunities.
  • Establish omni-channel strategies to increase penetration & conversion in both brick & mortar & via digital engagement.

External - Main tasks

  • Proactively share extensive knowledge of the product category to help advise the development of the overall retail strategy for that category.  Leverage trends, seasonality & various other factors into account.
  • Serve by providing detailed & advanced analytics, to help inform project recommendations & complete presentation materials. Build relevant reports & dashboards that track progress & generate insights for future project iterations. 
  • Build & maintain true understanding of market trends & omni-channel category insights.
  • Based on insights & customer knowledge, identify category growth opportunities at Target & define brand strategies to maximize category potential, including Targets Mens World strategy.
  • Relay omni-channel commercial insights to the Sr. Buyer & the entire merchant team, as required.
  • Maintain confidentiality consistent with Target Non-Disclosure Agreement

Main interfaces

  • Harrys - this role will report directly to Strategy Insights & Analytics, & will not report to the sales team 
  • Target - this role will work directly with D49 Sr. Buyer & her team + Target category management team

Measures of success

  • Quality of the Internal & external strategic insights
  • Development & implementation of Target strategic projects
  • Depth of collaboration & support for Target to develop winning category strategies (grow share of market)
  • Enable informed considerations for Sku rationalization & shelf orchestration
  • Growth in shopper penetration & conversion
  • Category & brand revenue growth & share of market


  • Previous consultancy or strategy experience
  • Retail understanding & experience
  • Minimum 5 years experience in a consulting, strategy & analytics, or category management role
  • Proven analytics experience from insights to recommendations that fuel project success. Experience with syndicated data (Nielsen, IRI, Retailer POS, Digital).
  • Proven ability to develop sharp insight & build it into action plans to optimize sales & profit
  • Excellent communication skills & ability to tailor messages to diverse audiences

Benefits & perks

  • Medical, dental, & vision coverage
  • 401k match
  • Equity in Harrys 
  • Unlimited PTO & flexible working hours
  • Wellness & L&D stipends
  • One month sabbatical after 5 years
  • 16 weeks parental leave
  • Fun IRL & virtual events including happy hours, team building events, & parties on our rooftop
  • Free products from all of our brands

We have a mandatory COVID-19 vaccination policy.

Harrys is committed to bringing together individuals from different backgrounds & perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, & do great work together.

Harrys is an Equal Opportunity Employer, providing equal employment & advancement opportunities to all individuals. We recruit, hire & promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth & related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture & protective hairstyles or any other status protected under applicable federal, state & local laws. Harrys commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline & access to benefits & training.

We respect the laws enforced by the EEOC & are dedicated to going above & beyond in fostering diversity across our company.


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