At Appian, our marketers have the opportunity to tell stories of impact & innovation across a multitude of industries. Being a marketer at Appian means working with cool tech. It means coming up with creative ways to stand above the noise, then making it happen. It means working with amazing customer brands at the forefront of digital. Software that has a real impact on companies & consumers? At Appian, its more than an empty promise. Its what we do.
To be successful in this role, you need:
Research: Understand the market forces & emerging technologies & identify opportunities to expand Appians platform capabilities.
Ideation: Consistently & effectively be a feeder to product development pipeline with innovative new product features.
Prototyping: Prioritize, build & test product prototypes.
Handoff for Commercialization: Collaborate with product managers to incorporate into mainstream development cycle. Work with Sales & Marketing to support go-to-market activities for launch.
Acquisition & Partnership Evaluation: Pursue inorganic approaches to delivering capabilities where appropriate.
Before Appian was a company, it was an idea. Not about a product or a market, but about the culture needed to sustain innovation & value. Today, we help businesses build apps & workflows rapidly, with a low-code automation platform.
Appian was founded on the belief that talented & passionate people, given the power & autonomy to excel, will deliver amazing impact. We have worked thoughtfully to create an inclusive, agile & collaborative work environment where employees feel challenged, & all voices are heard. We value & encourage cross-departmental collaboration, & actively seek opportunities to better ourselves & others. Creating impact to us means that when we deliver results, were focused on lasting positive change.