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Github // online project hosting using Git
Marketing, Full Time    Remote - US / Canada    Posted: Wednesday, July 28, 2021
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GitHub is hiring a regional marketing strategist to play a foundational role in driving consideration for our product among enterprise companies. In this role, your mission will be to accelerate the impact of our sales team with regionalization of global demand generation campaigns & pipeline maturing programs. Day to day activities center around high-quality execution, including: developing enterprise centric tactics, managing virtual events, & running campaign analysis. This role will partner with Sales, Demand Gen, MOPS & others across the organization.

What excites you:

  • Design & execute regional marketing tactics that reach & connect with target enterprise customers
  • Work closely with sales to understand regional needs & audiences in order to develop priorities & programs
  • Test & optimize new tactics & channels. Continuously measure ROI & scale our efforts to drive new business
  • Regionalize & execute any demand generation campaigns
  • Build a repeatable framework for targeting, acquiring, educating & nurturing enterprise prospects
  • Oversee project management of campaign & program execution including timelines, goals & metrics  
  • Report results, track performance, & identify optimisation opportunities

What excites us:

  • Experience owning end-to-end execution of demand generation campaigns
  • Knowledge of demand generation funnel (INQs, MQLs, SALs & SQLs) & metrics
  • Hands-on, get-it-done attitude with excellent project management skills for complex, cross-functional campaigns
  • Experience collaborating across multiple internal teams & departments & building effective relationships & influencing change.
  • Previous experience working closely with sales, field marketing or demand generation
  • Positive attitude, team-oriented, energetic, & optimistic

Who We Are:

GitHub is the developer company. We make it easier for developers to be developers: to work together, to solve challenging problems, & to create the worlds most important technologies. We foster a collaborative community that can come togetheras individuals & in teamsto create the future of software & make a difference in the world.

Leadership Principles:

Customer Obsessed - Trust by Default - Ship to Learn - Own the Outcome - Growth Mindset - Global Product, Global Team - Anything is Possible - Practice Kindness

Why You Should Join:

At GitHub, we constantly strive to create an environment that allows our employees (Hubbers) to do the best work of their lives. We've designed one of the coolest workspaces in San Francisco (HQ), where many Hubbers work, snack, & create daily. The rest of our Hubbers work remotely around the globe. Check out an updated list of where we can hire here:

We are also committed to keeping Hubbers healthy, motivated, focused & creative. We've designed our top-notch benefits program with these goals in mind. In a nutshell, we've built a place where we truly love working, we think you will too.

GitHub is made up of people from a wide variety of backgrounds & lifestyles. We embrace diversity & invite applications from people of all walks of life. We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, disability, pregnancy status, veteran status, or any other differences. Also, if you have a disability, please let us know if there's any way we can make the interview process better for you; we're happy to accommodate!

Please note that benefits vary by country. If you have any questions, please don't hesitate to ask your Talent Partner.


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