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FanDuel // one-day fantasy sports
 
Marketing, Full Time    New York    Posted: Friday, January 22, 2021
 
   
 
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JOB DETAILS
 

ABOUT FANDUEL GROUP

FanDuel Group is a world-class team of brands & products all built with one goal in mind  to give fans new & innovative ways to interact with their favorite games, sports, teams, & leagues. Thats no easy task, which is why were so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means well never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance & paid leave policies, were committed to making sure our employees get as much out of FanDuel as we ask them to give.

FanDuel Group is based in New York, with offices in California, New Jersey, Florida, Oregon & Scotland. Our brands include:

  • FanDuel  A game-changing real-money fantasy sports app
  • FanDuel Sportsbook  Americas #1 sports betting app
  • TVG  The best-in-class horse racing TV/media network & betting platform
  • FanDuel Racing  A horse racing app built for the average sports fan
  • FanDuel Casino & Betfair Casino  Fan-favorite online casino apps
  • FOXBet A world-class betting platform & affiliate of FanDuel Group 
  • PokerStars The premier online poker product & affiliate of FanDuel Group 

THE POSITION
Our roster has an opening with your name on it 

We are looking for an experienced marketing leader to come in to shape & own our national retail sportsbook marketing strategy. Our physical sportsbook business is a market leading offering that currently spans 9 states, with substantial growth on the horizon. This is a high profile & energizing role with the opportunity to make a material impact on the business outcome for FanDuel Group.

THE GAME PLAN
Everyone on our team has a part to play

  • Set, own & drive the overall marketing strategy for FanDuel Groups national retail sportsbook business including: launching new locations, building our market share, developing customer insights to drive growth, in store merchandising & cross-selling to other products in the Fanduel suite
  • Develop a strategy to scale marketing operations across a national footprint of retail locations while maintaining regional relevance
  • Bring to life an omni-channel marketing strategy to drive commercial outcomes via developing an optimal digital & traditional media footprint & leveraging local property partner assets
  • Build & manage relationships with our key property partners by defining & agreeing campaigns that deliver for our mutual benefit
  • Create, deliver & develop consistent reporting against marketing KPIs 
  • Lead & influence other teams to help deliver retail targets & be the voice of retail marketing across the business
  • Build & own the marketing budgets & plans, relentlessly pushing the envelope for new areas of opportunity
  • Raise the bar for how we think about our retail customers & the experience that we deliver for them
  • Build & lead a high performing team

THE STATS
What we're looking for in our next teammate  

  • Minimum 7 years marketing experience preferred; with at least 2 years of multi-location retail marketing experience
  • Bachelors degree strongly preferred
  • Experience mentoring or managing multi-tiered & functional teams required
  • Strong communication skills & experience influencing both senior leadership teams & peers
  • Data-driven leader, who knows how to find creative solutions to complex problems
  • Equal enthusiasm for high-level strategic planning, creative thinking, & tactical execution
  • Track record of delivering business outcomes
  • Knowledge of sports or heavily regulated industries highly preferred

THE CONTRACT
We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

  • An exciting & fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship & professional development resources to help you refine your game
  • Flexible vacation allowance to let you refuel
  • Hall of Fame benefit programs & platforms

FanDuel Group is an equal opportunities employer. Diversity & inclusion in FanDuel means that we respect & value everyone as individuals. We don't tolerate bias, judgement or harassment.  Our focus is on developing employees so that they reach their full potential.

 
 
 
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