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FanDuel // one-day fantasy sports
 
Media, Full Time    New York    Posted: Sunday, October 30, 2022
 
   
 
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JOB DETAILS
 

ABOUT FANDUEL GROUP

FanDuel Group is a world-class team of brands & products all built with one goal in mind  to give fans new & innovative ways to interact with their favorite games, sports, teams, & leagues. Thats no easy task, which is why were so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means well never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance & paid leave policies, were committed to making sure our employees get as much out of FanDuel as we ask them to give.

Our brands include:

  • FanDuel  A game-changing real-money fantasy sports app
  • FanDuel Sportsbook  Americas #1 sports betting app
  • FanDuel TV  "The Bettor Sports Network" bringing live sports & interactive content to the games fans care about most
  • FanDuel Racing  A horse racing app built for the average sports fan
  • FanDuel Casino & Betfair Casino  Fan-favorite online casino apps
  • FOXBet A world-class betting platform & affiliate of FanDuel Group
  • PokerStars The premier online poker product & affiliate of FanDuel Group

THE POSITION: 
Our roster has an opening with your name on it

We are currently looking for an experienced Media & Demand Generation Senior Manager to drive significant revenue growth through the management of key media channels for our National & Local campaigns across our different brands. The ideal candidate will know how to build & scale complex marketing campaigns across an evolving media environment, has demonstrated experience working at or managing an agency & working in a matrix environment to achieve positive results. If you have a passion for sports, are interesting in digital advertising technology, & enjoy managing multiple projects wed love to hear from you.

THE GAME PLAN:
Everyone on our team has a part to play

  • Responsible & accountable for the entirety of respective programs from implementation to attribution to optimization
  • Manage & integrate external partners within different areas of the business to help elevate the entire marketing department
  • Work with Senior Leadership cross functionally to communicate respective program strategies & channel direction
  • Oversee budgeting, forecasting, invoicing, & reconciliations for respective programs
  • Provide continuous assessment of respective programs & identify areas for improvement
  • Accountable for successful management of program KPIs & on-going validation of performance
  • Support league & team partnerships
  • Manage members of the team to foster an environment that encourages intelligent risk taking, innovation & creativity
  • Identify, develop, & grow top talent within the Media & Partnerships team
  • Evolve our understanding of the competitive landscape & enhance our planning & execution by leveraging reporting & insights across the organization
  • Drive analysis, reporting & insights, & dissemination of such information for key program
  • Drive & prioritize key analytics projects for respective program

THE STATS:
What we're looking for in our next teammate

  • 6+ years of experience managing respective digital channels (social, digital audio, programmatic, native)
  • 2+ years of managerial experience preferred
  • Bachelor's degree with strong academic record and/or proven relevant experience in a performance marketing role at either an agency or on the operator side
  • Meaningful experience working with performance marketing & media metrics (CPM, CPI, CPA, CPC & LTV) & understanding of the utilization & relationship between them
  • Analytically driven with strong understanding of underlying data & methodologies used to inform decision making & drive performance management
  • Strong knowledge of the marketing landscape
  • Experience negotiating favorable rates & deal structures with advertising partners
  • Strong understanding of marketing testing & reporting methodology
  • Ability to succinctly communicate both verbally & in writing, & provide clear direction on projects
  • Ability to interface with a wide range of internal teams & ability to build strong relationships internally & externally
  • Advanced Excel skills required
  • Meticulous attention to detail, outstanding organizational skills, project management skills, & ability to multi-task & prioritize
  • Knowledge or understanding of the business & culture of sports & gaming preferred
  • Experience working across multiple businesses within a larger corporate structure is preferred

THE CONTRACT: 
We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

  • An exciting & fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship & professional development resources to help you refine your game
  • Flexible vacation allowance to let you refuel
  • Hall of Fame benefit programs & platforms

FanDuel Group is an equal opportunities employer. Diversity & inclusion in FanDuel means that we respect & value everyone as individuals. We don't tolerate bias, judgement or harassment.  Our focus is on developing employees so that they reach their full potential.

#LI-Hybrid

 
 
 
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