The Petal mission
At Petal, we're using fresh thinking & cutting-edge technology to make credit honest, simple & accessible. We use machine learning to analyze more data in our credit decisions, which means more people qualify, even if they've never had credit before. And we use behavioral science & smart, intuitive design to offer a simple, customer-centric product that's engineered to achieve better financial outcomes -- with straightforward terms & no fees whatsoever. The result is an exciting new approach to credit that has the potential to radically expand credit access & improve the lives of millions of consumers, shaking up a trillion dollar industry in the process.
To do this, we're bringing together exceptional talent from across disciplines & industries to shape the future of financial services & improve the lives of our customers in a meaningful way.
The Acquisition Marketing Manager role
As an Acquisition Marketing Manager, you are responsible for the day-to-day management & performance of Petal's customer acquisition strategy. You will collaborate with the Director of Acquisition & VP of Marketing on the long-term customer acquisition strategy-from channel mix & audience segmentation, to funnel optimization & analytics. The role requires a deep knowledge of online & offline advertising platforms, growth best-practices, analytics tools, & market research.