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HelloFresh // meal kit delivery
Marketing, Full Time    London    Posted: Tuesday, March 31, 2020
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HelloFresh is on a mission to transform the way the world thinks about home cooking. Forget the hassle of supermarkets, or the tiresome process of planning your weekly meals - we deliver to your door all the ingredients, instructions & inspiration needed to make delicious meals at home, from scratch.

Not only have we been named Europes fastest-growing start-up in the past, but at just 7 years in, were the industry leader. Along the way, weve delivered hundreds of millions of meals to millions of households worldwide & are passionate about disrupting one of the last industries to go online - food & grocery.

So, if youre keen to join a dynamic & energetic team, look no further!

About the job

Were looking for an excellent PR & communications lead to manage & support our 2020 brand ambitions. Alongside our PR agency, you will partner with our marketing teams to bring to life our brand strategy across PR & communication channels. You will ensure we are ambitiously & creatively communicating who we are & what we stand for across the UK media landscape.

What you will be doing:

  • Be the point person for all ongoing press enquiries & seek out opportunities for HelloFresh in the media based on relevant topics.
  • Manage our PR agency to develop strategic communication plans, ensuring that they are executed brilliantly, in-line with budget & deliver against campaign KPIs.
  • Build & continue to strengthen key relationships with media outlets & specific journalists across the UKs national & local media landscape.
  • Work closely with global PR teams to execute strategic global initiatives within the UK.
  • Translate the yearly UK HelloFresh brand plans into creative & engaging local PR activities & stories.
  • Partner with UK brand teams including product marketing, content & campaign teams to align & amplify key comms campaigns through consumer comms, press initiatives & stunts.
  • Identify & communicate compelling stories to target audiences through a variety of mediums. Youll pitch stories to journalists, partners & other stakeholders regularly.
  • Develop post campaign reports & clearly communicate PR impact alongside key learnings.
  • With the support of our agency & global team, work with key brand spokespeople such as chefs to prepare & guide on any media facing interviews or similar opportunities.

About you:

  • 3-5 years experience in a PR role, ideally in the areas of food, tech or culture.
  • A people-person & natural team player with excellent communications skills.
  • Wonderful stakeholder management skills, youre able to manage & communicate with people of all levels.
  • Super organised & detailed-orientated with the skills to manage multiple projects at one time.
  • Ambitious & persistent, you love a challenge & deliver work to a high standard.
  • High affinity for consumer lifestyle topics & trends, especially in the field of nutrition, health, eCommerce.
  • Strong out-of-the-box thinking with the ability to translate strategy into creative ideas.
  • Ideally you know the UK media landscape inside out.

What you will get in return:

  • Competitive salary
  • 70% discount on HelloFresh boxes
  • Free local gym access or private healthcare
  • Breakfast everyday
  • Desk drinks every Friday
  • Pension scheme contribution
  • Fantastic social activities (we once transformed our office into a multilevel, mini golf course!)
  • High level of responsibility from day one

Start date: ASAP

Location: Shoreditch, London

The recruitment process: first, you will have a phone interview with a member of our Talent Acquisition team. Should you be successful, we will invite you for two face to face interviews: one competency interview & one culture fit interview.

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