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Superfly // festival producer including Bonnaroo & Outside Lands
Media, Full Time    New York City    Posted: Thursday, September 05, 2019
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What were looking for:

The Senior Copywriter develops & executes creative marketing campaigns & video/social content for Superflys properties & Financial Services-related properties

Additionally, the Senior Copywriter generates creative, & pitches for new business opportunities across the breadth of the company & supports executing these initiatives.

Heres what youll do:

  • Develop creative marketing strategies & innovative tactics based on a great brief.
  • Apply expertise of social media & knowledge in music to develop, pitch, & execute innovative & effective marketing strategies for Superfly properties & Citibank entertainment properties.
  • Copywriter for internal & client proposals in presentation format, clearly articulating creative solutions & top-level executional plans.
  • Writing concepts, scripts, manifestos, taglines, social copy, emails, slogans, interview questions etc
  • Collaborating with the team on branding, mood boards, photo shoots, content shoots & social content. 
  • Key liaison & collaborator with programming, design, influencer, social media, operations, & other departments to drive creative.
  • Work with the ECD / CD in leading the execution of projects & client initiatives.
  • Lead & participate in brainstorming & collaborative sessions.
  • Be onsite for music festivals, events & direct content capture teams in realtime.
  • Drive innovation & a best-in-class approach to millennial/Gen Z culture & youth marketing.
  • Support the creative department across a broad range of client initiatives

Your Strengths include:

  • Strong, hands on knowledge of youth culture & the current media spectrum, including high degree of fluency in entertainment & brand marketing.
  • Strong storytelling skills & the ability to clearly convey ideas through proposals, decks & client-facing presentations.
  • A strong command & understanding of creative execution across content, digital & social.
  • Excellent relationship-building & influence skills. 
  • Self-motivated, resourceful & detail-oriented.  
  • Multi-tasking & prioritizing with ease in a fast-paced, deadline-driven environment.
  • Computer skills, were talking Google Apps, Slack.
  • Thrives in & contribute to a positive, collaborative & fun work environment!

Your experience:

  • 4 - 6 years of agency experience solving integrated marketing problems through innovative, creative solutions across social media.
  • College degree preferred in writing and/or marketing.

Why work at Superfly:

We are idea evolvers, people lovers, music nerds & passionate humans who are constantly striving to enhance our industry leading-work.  We have fun taking work seriously. We offer a comprehensive benefits package including generous company contribution towards employee medical benefits, 100% company paid dental, vision, & long-term disability plans, flexible spending account, voluntary life insurance, commuter benefits, retirement plan, flexible time off policy & a strong, collaborative, positive company culture which we expect you will contribute to. We are an equal opportunity employer.

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