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Vimeo // platform for watching, uploading & sharing videos
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Vimeos mission is to help every business & video professional grow their brand with video. Through our ever expanding suite of tools that allows everyone to create, manage, share, & sell video we have seen incredible growth & one thing we are most proud of is our community. Our 200 million members are everything from high-end video producers, metric-driven marketers, small business owners, agencies, enterprise teams & everyone in between.  We are looking for an experienced marketing analyst to support Vimeos Product & Customer Lifecycle Marketing efforts.  The right person will have a strong analytical background with equal parts technical & communication skills. They will have previously worked in Marketing Analytics or Customer Lifecycle Marketing with a focus on data-informed results.

What you'll do:

  • Collaborate with marketing managers to plan tagging, measurement & goals for each product marketing & CRM campaign
  • Build & Maintain CRM datasets used for outreach to each of Vimeos user segments
  • Work with the Core PMM team to design & build automated dashboards to generate reports for product marketing launches
  • Create growth models for each of our core product lines to help identify areas of opportunity within the funnel from acquisition channels to onsite levers
  • Work with the Growth PMM team to report on key metrics & help identify areas of opportunity across the site
  • Communicate product marketing launch results across all levels of the organization
  • Educate on definitions & impact of Key Performance Indicators, with the objective of driving data-informed decision making

Skills you will need :

  • Bachelors degree (preferably in Business, Economics, Statistics  or Computer Science) & 2+ years of experience in a data analytics role (preferably in a SaaS business)
  • Extensive SQL experience working with large datasets
  • Experience crafting audience for targeted marketing campaigns
  • Proficient in Excel (pivot tables, keyboard shortcuts, etc.)
  • Consistent track record in using quantitative analysis to drive product and/or business decisions
  • Experience building dashboards in Tableau or similar data visualization suites

Some of the fun questions youll help answer: 

  • What goals should we set for each Product Marketing Launch?
  • What is the best audience to send upsells to?
  • How can we best understand & optimize marketings impact on product usage behavior & retention?
  • How do we design a performance measurement framework to foster continuous improvement of our customer lifecycle marketing efforts?

What type of person were looking for:

  • Comfortable communicating with senior executives
  • A team player who enjoys working cross functionally
  • You truly believe that "getting it right" is just as important as "getting it done"

Targeted Base Salary Range:  $77,000 to $118,000

The base salary range listed above is for candidates located in the U.S., including the New York City metro area.

At Vimeo, we strive to hire & nurture amazing talent across the globe. Actual salaries will vary depending on factors including but not limited to experience, specialized skills, internal alignment & a candidates home base.

Base salary is just one component of Vimeos total rewards philosophy. We offer a wide range of benefits & perks that appeal to the variety of needs across our diverse employee base! Other rewards may include bonus or commission, Restricted Stock Units (RSUs), paid time off, generous 401k match, wellbeing resources, & more.


About Us:

Vimeo (NASDAQ:VMEO) is the worlds most innovative video experience platform. We enable anyone to create high-quality video experiences to connect better & bring ideas to life. We proudly serve our growing community of nearly 300 million users from creative storytellers to globally distributed teams at the worlds largest companies. Learn more at

Vimeo is headquartered in New York City with offices around the world. At Vimeo, we believe our impact is greatest when our workforce of passionate, dedicated people, represents our diverse & global community. Were proud to be an equal opportunity employer where diversity, equity, & inclusion is championed in how we build our products, develop our leaders, & strengthen our culture.

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