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Peloton // connected indoor fitness cycles
Marketing, Full Time    New York City    Posted: Wednesday, March 31, 2021
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The Sales CRM Analyst at Peloton will support the Sales Operations & Enablement team & Revenue organization by owning & improving reporting in our sales tech-stack including but not limited to: Salesforce, Drift, Talkdesk, Tethr, & much more. Our goal is to improve actionable reporting at all levels of our sales organization from Sales Specialists to our Sales Directors in our Salesforce environment. This role will support Retail, Inside Sales, Commercial, & New Market Development with past experience in building reports & dashboards, auditing system data integrity, & partnering with Sales Enablement to execute on sales program rollouts. The Sales CRM analyst will be expected to own the development, testing/QA, along with documenting all new reporting in all Sales technology utilizing Confluence & Jira. 


Salesforce responsibilities across all sales channels 

  • Develop standardized reporting in partnership with Salesforce Product for all sales roles 
  • Own data governance & integrity
  • Establish & maintain reporting permission sets  
  • Maintain Dashboards & Report organization structure
  • Identify tracking opportunities & gaps around B2C & B2B sales funnels 
  • Manage any data loader inserts, upserts, updates, or deletions in partnership with Salesforce Product on behalf of sales channels

General responsibilities & partnerships 

  • Partner with Revenue & Marketing Analytics teams to identify reporting gaps within sales technology stack
  • Partner with sales technology vendors (Drift, Talkdesk, BookingBug, Tethr) on data requirements for sales programs
  • Identify sales insights & areas of opportunity & deliver in partnership with Sales Enablement
  • Support KPI reporting for sales program launches across Sales Enablement efforts 
  • Partner directly with Salesforce Product & Sales Enablement to continuously improve reporting, dashboard & data integrity  


  • +5 years of experience in the platform as an Analyst or Administrator
  • Technical understanding of Salesforce data management tools (Workbench & DataLoader) 
  • Experience working with data from phone, chat, & email automation platforms
  • Data-driven, analytical, detailed oriented, & a problem solver 
  • Experience partnering with sales leaders & technical business stakeholders across a sales organization.
  • Experience working with ETL tools & large data database schemas
  • SQL and/or SOQL experience required


Peloton uses technology + design to connect the world through fitness, empowering people to be the best version of themselves anywhere, anytime. We have reinvented the fitness industry by developing a first-of-its-kind subscription platform. Seamlessly combining hardware, software, & streaming technology, we create digital fitness & wellness content & products that Members love. In 2020 Peloton committed to becoming an antiracist organization with the launch of the Peloton Pledge. Learn more, here.

Together We Go Far means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. In order to be the best version of Peloton, we are deeply committed to building a diverse workforce & inclusive culture where all of our team members can be the best version of themselves. This work has no endpoint; it is the constant work of running an organization that strives to reach its full potential. As a first step in our commitment, we announced the Peloton Pledge to invest $100 million over the next four years to fight racial injustice & inequity in our world, & to promote health & wellbeing for all, from the inside out.
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