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Glocap Search is premier search firm serving specialized recruiting needs of clients.
Marketing, Full Time    New York    Posted: Wednesday, December 05, 2018
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Our client, a global media company for top creators, is seeking a is looking for an Integrated Marketing Manager/Brand Strategist to join their Brand Partnerships team in NY! The IM team works closely with the Sales Directors & Account Managers to lead the pre-sale process, including RFP response, building & maintaining of collateral, as well as handling day-to-day marketing operations. This is a highly visible client service role that requires a collaborative, forward-thinking approach to creative strategy & a keen aptitude for following & predicting changes in the social landscape. A successful Integrated Marketing Manager should have a passion for strategic problem solving, a strong understanding of creative storytelling, & a dedication to white-glove service.
o   Own the RFP response process by strategically leveraging the full scope of offerings & capabilities to competitively address client objectives
o   Identify client KPIs & translate into actionable, measurable objectives
o   Develop client-specific social content/distribution/audience strategy across all major social platforms
o   Effectively manage pricing & packaging to ensure proposals are robust & competitive, yet efficient & profitable
o   Partner with internal (Sales, Account Management, Distribution, Production, Talent) & external (ad agency, client direct, 3rd party vendors) stakeholders to craft thoughtful, compelling proposals
o   Support the companies competitive in-market point of view by developing & maintaining all go-to-market materials
o   Provide thought-leadership by ensuring our collateral is regularly updated to reflect the newest digital & cultural trends, social platforms, technologies & best practices
o   Create compelling case studies by leveraging successful campaign performance data
o   Facilitate cross-functionally effective day-to-day marketing operations
o   Submit weekly & monthly project status reports
o   Collaborate with team members during brainstorms to ensure brand solutions are on strategy & within the companies best practices
o   Collaborate with Talent team leaders to proactively identify, track & pitch authentic partnership opportunities
o   Utilize social listening services & basic research resources to support development/ execution of proposals, social strategy/content & reports/whitepapers
o   BA or other relevant advanced degree
o   3+ years of experience in integrated/brand marketing, creative/social strategy, or other relevant field
o   High proficiency in Powerpoint/Keynote, Word, Excel & Salesforce
o   You can effectively prioritize & multi-task competing projects & deadlines
o   Proven ability to articulate the scope of a client's business challenge & translate data & objectives into well-articulated, actionable ideas
o   Comfortable in a fast-paced environment in a constantly evolving industry
o   Ability to communicate clearly & concisely & present orally or in writing in an articulate & confident manner
o    Passionate about all things social, including platforms, influencers, content, etc.
o   Extremely detail-oriented with a no-task is too small” attitude
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