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Live debate betn 2 leading gamification experts - Marc Resnick and Ankit Shah.
Wednesday, January 08, 2014 at 06:00 PM    Cost: Free for NYTECH members and sponsors. $20.00 for non-members.
XO Group HQ, 195 Broadway
 
     
 
 
              

              
 
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DESCRIPTION
The NYTECH UX Group is kicking off the new year with a LIVE debate between two leading gamification experts--Marc Resnick, professor of human factors in information design at Bentley University & the founder of Usability Solutions, & Ankit Shah, behavioral design expert & strategic consultant at Dopamine Going head to head, they will debate on the merits & drawbacks of gamification--when, why & how should we or shouldn't we use gamification in user experience design?

In addition, attendees will have the opportunity to participate in the live debate though their smartphones. No matter what your experience level is with gamification, this is one session you shouldn't miss!

Light food & beverage will be served.

SPEAKER BIOS

Marc Resnick is a prrofessor in human factors & information design at Bentley University in Waltham, MA & founder of Usability Solutions. Prior to joining Bentley, Marc spent 25 years in Miami, where he founded Usability Solutions & served as professor of human factors at Florida International University & as Director of the Pino Global Entrepreneurship Center's Institute for Technology Innovation. He has worked with organizations of all sizes, including NASA's Kennedy Space Center on the Space Shuttle Program & pre-launch startups in the tech sector. He received his BS from Tufts University in Engineering Psychology & Engineering Management & has a MS & PhD from the University of Michigan in Industrial Engineering.

Ankit Shah is a behavioral design expert who leads strategy & consulting at Dopamine Agency. With a strong academic/research background & a wide portfolio ranging from Fortune 50 clients to leading venture-backed startups; he has helped develop multiple winning solutions in the engagement space. He also travels extensively to deliver talks expounding on his ideas on designing for humans first & the advent of the educational revolution through distributed learning initiatives. He attended the University of Pennsylvania & was a former student of Professor Werbach of Coursera Gamification Course fame & currently resides in the NYC metro area.

MODERATOR

Charles L. Mauro is President of MauroNewMedia, a New York-based consulting firm founded in 1975 specializing in usability engineering, user interface design, & usability testing. Clients of MauroNewMedia include: Apple, Nike, Amazon, Citibank, Goldman Sachs, GE, HP, Motorola, Knoll, Herman Miller, Sony, Samsung, MTV, NASA, NYSE, Department of Defense, Leukemia & Lymphoma Society & many other leading corporations, non-profits & startups. Charles has been retained as an expert witness in over 75 major cases representing leading high technology companies covering UX & product design patent litigation. He has received awards & citations from the Human Factors & Ergonomics Society, Association of Computing Machines, AIGA, IDSA & NASA. He holds a Masters Degree in human factors engineering from NYU. Mr. Mauro is the founder & leader of the NYTECH UX track. Follow him on Twitter @PulseUX or visit his popular blog.

For more information about MauroNewMedia please contact Emily Fisher at efisher@mauronewmedia.com.
 
 
 
 
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